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Home Digital Marketing

Guest Blogging for SEO: Here are the Tips to Execute the Strategy Perfectly

by msz991
August 27, 2021
in Digital Marketing
4 min read
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off-page-seo
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Guest Posting is the ideal strategy that you can perform to get backlinks and improvise page rankings with the help of both, on-page as well as off-page SEO. If you are unsatisfied with the level of traffic, you can try guest posting as it has the power to generate a tremendous amount of traffic if performed ideally. 

In guest posting, you will be posting as a guest on some other blog platform. You will draft your article as per the editorial standards of the host site and submit your post to them. They will publish the post on their site. In return, you will be permitted to put a link in your article that will be pointing to your original site.

It is a win-win situation for both, as the host site will receive high-quality content from you while in return, you will be permitted to put a link and will also get referral traffic. All these things will bring good results but only if you put emphasis on certain tactics, that also Guest Posts Services are well aware of. Read on to know more about these tactics. 

Guest Posting is about building relationships with fellow bloggers. Such relationships can prove to be a boon in the long run. Bloggers tend to have many connections on social media, and hence, can play a vital role in attracting traffic for you. 

Is guest posting in decline? No, to be fair, guest posting hasn’t declined for those who put their prime focus on the quality of the content. Google has indeed become stricter and backlashes sites that only focus on links and have quality of article at the bottom of their priority list. The bottom line of what Google meant to say is do not abuse the leniency of guest posting. Try to draft your article in an informative manner. 

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Table of Contents

  • Tips to Execute the Strategy Perfectly
    • Choose a High DR site
    • Know Your Target Audience
    • Include Relevant Anchor Texts
  • Final Words

Tips to Execute the Strategy Perfectly

If you are providing genuine and authenticated information through your guest posts, keeping the SEO guidelines in mind, you will be getting the desired benefits. Moreover, a backlink from a site that is having high domain authority will indeed increase your rank significantly. Nobody can tell and predict the working of Google Page Ranking Algorithms, but one thing is sure, if your article is not proven to be informative, it will be facing negative impact.

That being said, what are the things to put your focus on? Well, there are numerous things you need to keep an eye on. Some of them are mentioned below:

  • Choose a High DR site

It is important to choose a host site that has an appropriate domain rating. A domain rating above 25 would suffice. When a backlink is mentioned in the article, it is considered as a symbol of trust. If you are getting a backlink from a site that is having high DR, your page will be ranked at the top. Moreover, you also need to choose a site that is relevant as per your niche. Such sites tend to have a similar target audience and can prove to be an easier way in attracting traffic. Hence, try to post on sites that are having high domain ratings and are relevant to your industry. 

  • Know Your Target Audience

It is important for you to know what is the demand of your target audience. Knowing your target audience well will help you to draft your content accordingly. Target audience is the potential audience that you aim to get converted from leads to sales. Posting on a site that is relevant with your domain means half of the job is done. The audience there wants to know about your business already and a precisely written article will attract them more to your business. 

  • Include Relevant Anchor Texts

When you insert a link in your article, you will be hyperlinking a text. The hyperlinked text is called Anchor text. When you are choosing an anchor text, you need to ensure that it is relevant and useful. You can use a variety of keywords to include in the anchor text. Google Page Ranking Algorithms identifies the anchor texts and maps it accordingly with its relevance to ensure that you include a meaningful anchor text. 

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Final Words

That was all about guest posting and its SEO tips. If you find it difficult to manage, you can opt for Guest Posting Service. They are experts in this field and know the guest posting guidelines well. They will also help in getting backlinks from high DA sites and will deliver Quality Guest Posts in quick time. 

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